Volume 27, Issue 4: August, 2000

Abstract

THE ROLE OF AVAILABILITY AS A MODERATOR OF FAMILY FRUIT AND VEGETABLE CONSUMPTION

Polly Kratt, PhD, Kim Reynolds, PhD, Richard Shewchuk, PhD

The public health objective to improve the diet of Americans includes increasing the consumption of fruits and vegetables (F&V). The availability of F&V in the home has been suggested but not confirmed as one environmental factor that influences the types and quantities of F&V eaten by family members. Using a model of parental and child influences on a child's intake of F&V, the authors investigated F&V availability as a moderating variable for the relationships between the model constructs and how the relationships might change with varying levels of F&V availability. Path analysis and multigroup structural equation modeling were the analytic tools. Results indicated that homes with more F&V available had a richer and generally stronger set of motivating factors for parent and child F&V consumption than homes with low F&V availability. Findings have implications for parental involvement in interventions to enhance the diet of fourth-grade children.